Brand Identity & Strategy

AlphaLogoAnimation HighRes
Alpha Logo 001 uai
Alpha Logo 002 uai
Alpha Logo 003 uai

Each animal represents a product. The bull elk is the face of the brand as it is representative of a rounded athlete. In addition to being natural leaders, they are swift, strong, agile, & focused. 

Alpha Deer2 Optimized uai

Packaging & Marketing

We wanted to create something modern and professional that stood out from their competitors without overdoing it.

Alpha Supplements Mockup ALL Home uai
Alpha BCAA uai
Alpha Creatine uai
Alpha Protein uai
Alpha Preworkout uai

The packaging is minimalist with each product focused on a type of animal to portray the qualities of each product. 

Alpha Brochure uai

UX/UI App Design

We created a simple login-to-checkout product app that matched the branding and focused on usability and flow.

See the app design at work!

AppPresImage 002 uai
AppPresImage 003 uai
AppPresImage 004 scaled uai

What did you think?

Let us know!