Brand Identity & Strategy
Magnus is a cannabis concentrates brand specializing in wax, live resin, and cartridges.
Our first step was to create the logo and branding. We focused on readability and its application to size for packaging.
Packaging & Marketing
For the packaging, we differentiated the products with color and style. Using smoke/ink effects, we created a specific type of color element for each of the products.
Watch the branding promo video!
We teamed up with Don Hales Photography of Raw Studios to create some posters and marketing materials. We decided on a modern noir theme for photography.
To match the noir theme, we then illustrated art deco-themed t-shirts, posters, and flyers.
